7 Big Ecommerce Trends in 2021

Beside all the marketing, sales, or branding activities, it’s important for all entrepreneurs to update the latest eCommerce trends in 2021. We need to know what’s going on around us and predict what is going to happen so that we can prepare ourselves better.

Now everyone will notice that eCommerce is booming in recent years. There is a dramatic shift from traditional shopping to online shopping. Furthermore, with the effect of Covid-19, we expect a big change in people’s lifestyles and shopping habits.

Therefore, in this article, we would like to update you on the 7 latest eCommerce Trends in 2021 so that you will be able to take your business to the next level and stay ahead of the competition.

7 Ecommerce Trends in 2021

1. Online Sales Growth Skyrockets

The first on the list of top eCommerce trends in 2021 is that online sales growth is unstoppable. Online shopping now becomes the most popular activity. And this trend will continue at least for a long time. There are so many online stores, websites, marketplaces that people can trust. Online purchase experience also is improved significantly over the last few years. People now don’t want to go to a physical store and need to touch the product. They can just see an ad video, read other comments, and decide to buy.

Other things associated with online shopping like shipping, payment becomes much easier nowadays. So online sales growth will definitely skyrocket during this year.

2. Ecommerce Post COVID-19

Nobody can deny the great impact that Covid-19 has on our lives. Government shuts down stores. Lockdown is implemented everywhere. So people need to resort to online shopping eventually. But it does not just last for a short time. Even after Covid-19, their shopping behavior will change forever. As they notice the great benefits of online shopping.

3. Mobile Shopping is Promising

The next on our list of top eCommerce trends in 2021 is mobile shopping. It’s not just about online shopping, it’s about mobile shopping. Most online purchases are made via mobile devices. It’s easy to understand. As it’s convenient for everyone. They don’t need to use a laptop. With their phone, they can shop anywhere, anytime. People feel more comfortable shopping on their mobile devices more than ever.

4. Social Media in Ecommerce

Now social media roles in eCommerce evolve more rapidly. This is one of the biggest eCommerce trends in 2021. Now people can just buy on social media directly with the “Buy” button on Facebook, “Checkout” on Instagram, etc.

Social media are not only where we share things but also where we do shopping nowadays. Social media has become more and more important to our lives. And this is a great opportunity for you to prepare your brand on social media and boost your sales on those platforms.

5. Environmental Topics

It’s easy to see that now people pay more attention to environmental issues. As we care more about our planet. That’s why we should know these eCommerce trends in 2021 and step in to make our brands more environmentally friendly. You can choose to source products from a good supplier or dropshipping agent who commits to helping create a green environment as well.

6. AR Technology

One problem of online shopping is that people cannot see the real product or touch it with their hands. Though they can see videos or photos, this experience cannot be compared with seeing the product in real life. But with the help of AR technology (Augmented Reality), everything has changed. This technology helps fill in the gap and provide shoppers with a better visual experience, which creates one of the biggest eCommerce trends in 2021.

Now buyers can easily picture the products from every angle and understand the products better. In fact, there are many big brands in the market that have implemented this technology. And obviously, they are the ones who stand out from the competition.

7. Growing Visual eCommerce

Apart from AR technology, we will see that visual eCommerce, in general, is fast growing. Visual eCommerce will take our business to the next level. We now do not only promote the products through our pictures. We market the products using consumer-generated media, their own content, their videos, and even AR. In short, it’s time for you to notice this trend and begin to create more ideas for your marketing strategies using visual and AR as well.