If you’re thinking of promoting your business on Social media platforms, then you must also be thinking about how to get more likes on Instagram. Since the more likes you’ve got, the bigger the chance you have to target your audiences. Making your content glossy and interesting is one thing, but getting more likes on every post you create may need a few tips. Today, we’re going through these tips. Let’s check them out.
Why should you get more likes on Instagram?
You may be working on many social media platforms in your marketing campaign like Facebook, Youtube, Instagram, and so on. You surely will know how it is important to make your account become popular by getting each of your posts more attractive to viewers. When they are impressed by what you present, they will remember you and want to find out more about you by getting started to follow your account.
People will be driven to the most liked content and in that way, you are successful in promoting your products as well. For instance, you are planning to promote a new collection, a new product. Then this is what you are aiming for – to get more likes on Instagram posts.
How to get more likes on Instagram tip #1: Create good content
1. High-quality photos are always better
Instagram is traditionally where people share the most beautiful photos, most memorable moments they have. Not like Facebook, you will mostly see all high-quality and professional-made photos and videos on Instagram. So, if you are marketing one of your product using Instagram, it’s always advised to use good photos and videos. You can as well use the same filter for all your photos to make them look similar so that your customers will easily recognize you. Glorious and well-made photos will definitely help you to get more likes on Instagram.
2. Don’t forget about captions
You might think that good photos are enough. But in fact, it’s not. Good visual content going with proper captions will make it more perfect. What you would write in captions will depend on what products you are promoting and what niche you are working in. Beside adding helpful information, you’d better include some emotional value to it.
3. Try out all content types
The truth is that you will never know what actually works if you don’t try it. Your audiences may prefer some content types rather than others. And you will have to do a bit of research and analyzing work on those types to pick out the right format. Even that, it would be better if you could try many options from time to time.
4. Use video content type to get more likes on Instagram
If you are looking for something always effective, try videos. Nowadays, videos are the most liked and popular content type. They appear everywhere. However, you never want to rely on audio much since users usually watch muted videos.
How to get more likes on Instagram tip# 2: Interact with your audiences
1. Understand your audiences
Try to do some analysis before interacting with your audiences. You will need to know their likes and dislikes and understand their behavior if you want to win their attention. After that, you can create your content with an appropriate tone and photos based on this knowledge.
2. Put questions
Keep in mind that Instagram is also designed to help users communicate with each other. Nobody expects to see only ads on their news feed. So provoking a little discussion in your ads is therefore a good idea. You can do this by throwing out questions in your captions. People like it when you ask them to share their view or experiences, which make them feel more valuable about themselves.
3. Run a like-to-win contest to get more likes on Instagram
You must have seen this like-to-win contest in every other marketing campaign. It can be denied that this is an effective way to get more likes on Instagram as well as the engagement rate. Remember to offer a valuable award to your audiences to get them involved in the contest.
How to get more likes on Instagram: Know how to use Instagram properly
1. Pay attention to your hashtags
You should use hashtags effectively in your bio and your stories since hashtags are like search keywords. Users use hashtags to search for the content they want. So if you want your posts to appear in the search results of your audiences, you need to pay enough attention to hashtags. Using them too much or too little is neither no good. And try to keep it right, not too broad or too narrow. Though this is not going to get more likes on Instagram, you can definitely target new audiences who may be interested in you and get engaged in your content later on.
2. Go for paid ads
Either you are too busy to create a popular Instagram account or you are actually working on good Instagram content, you can always go for paid ads. Those paid ads can really help whenever you are planning to run a promotion or discount advertising. If you see that free Instagram promotion does not always work, don’t hesitate to choose paid ads.
3. Schedule your posts
To schedule your posts is also really important. That’s why you need to do some analysis on your target audiences in the first place to know when is the best time for posting to be seen by your audiences. You should post before they get logged in and check their feeds. Then you have more chances to win their attention and their like rather than putting yourself behind other interesting posts.
4. Post regularly
You should not post too frequently. But too little posting is not good either. You will not want to spam your audiences or to make them forget about you. So keep posting regularly enough to remind them of yourself and not more than 3 times per day.
5. Keep your eyes open for your competitors
Finally, you can get more likes on Instagram by learning from other competitors in the industry, especially those who have won the attention of millions of people. From their activities like what they posted on their account, how often do they post, and so on, you can get some lessons for your own.
Final word
When promoting your business on Instagram, it’s important to make your account more popular and get more likes on every content you post. We have discussed the things you should pay close attention to do so. It will need all your focus and a lot of time to do some research and analysis also. But that’s something you should not miss out on in your marketing campaign. Winning people’s attention will bring you good benefits in the end. So try out those tips and wait for your pay-offs.
Private Agent for Dropshipping Success