Getting enough sales can be hard, right?
If you’re looking to start or expand your dropshipping business, what can you do to ensure that you’re successful?
In this article, we got the answer for you with eight tips for boosting your dropshipping sales in 2022!
8 Tips to boost your dropshipping sales
Let’s take a quick look at the eight tips that you can implement even today to boost your dropshipping sales:
- Have a professional, conversion-optimized website
Getting traffic is hard and, most of the time, expensive too.
Of all of the clicks that your potential customers do (based on average online stores that are seven-ten clicks), only one happens on ads. The rest are on your website.
Hence, no question, you need to have a website that looks great, is user-friendly, and converts well. It helps you to be able to maximize your profits and grow your business more effectively.
Your store should look like an established e-commerce business with real backing behind it and not just some hobby project. You can use a custom-coded website, or the easier choice is to pick one of the best themes
- Don’t have all products at a discount
When you are starting, it’s important to offer discounts on your products to attract more customers.
However, it would help if you did not keep all of your products at a discount for the entire year. This will devalue your brand and make it seem like you’re not a credible dropshipping business. Instead, it’s best to have a sale every few months. This will help you attract new customers without devaluing your brand.
This will help you keep your brand fresh in the minds of your customers and make them more likely to purchase from you when they’re not on sale.
Remember that it’s essential to balance discounts and regular prices so that your customers don’t get used to always getting a good deal. If you offer too many discounts, your customers may start expecting them all the time, leading to fewer sales in the long run.
- Use a blog to increase your revenue in the long term further
Blogs are a great way to increase dropshipping sales because they allow you to share your knowledge and expertise with potential customers.
They also help build trust and credibility, essential for dropshippers who want people to buy from them. And you not just build trust and credibility and can significantly decrease your expenses for your ecommerce store. One high cost for a dropshipping business is ads.
You can reduce your cost dramatically with blogging as customers will come organically thanks to the search engines. However, we have to highlight that the blog extension to your blog won’t produce results overnight. It will take time; however, in the long run, definitely worth it.
If you’re looking to increase dropshipping revenue in the long term, start blogging about topics related to what you sell in your store today!
- Offer discounts after purchase to increase customer retention
One way to increase dropshipping sales is by offering a discount to customers after they make a purchase.
This will encourage them to come back and buy from you again in the future plus, offering a discount code is cheaper than showing an ad to them to come back.
What are the ways to offer discounts post-purchase?
There are a few ways to offer discounts to customers after they’ve made a purchase.
The first is through coupon codes. You can create coupon codes specific to each customer and give them a discount on their next purchase.
Another way to offer discounts is by automatically applying them to the customer’s account after making a purchase. This will encourage them to come back and buy from you again.
Finally, you could also send out an email thanking the customer for their purchase and include a discount code that they can use on their next order.
- Use SMS marketing
SMS marketing is a great way to increase dropshipping sales because it allows you to reach potential customers quickly and easily. It’s also an affordable way to market your store, which is essential for dropshippers on a tight budget.
A few ways to increase your dropshipping sales with SMS marketing.
The first is by sending out text messages about new products or promotions in your store.
Another thing that you can do is send out text message reminders about items that the customer has left in their cart. This will encourage them to come back and finish their purchase.
You can also use SMS marketing to build relationships with customers by sending them updates on how their order is coming along.
Another thing that you can do with SMS marketing is to increase dropshipping sales by setting up a drip campaign where messages are sent out automatically at specific intervals based on when the customer made their last purchase from your store.
You could also use this type of campaign to send discounts or coupons for repeat purchases, encouraging them to come back and buy again in the future. SMS marketing is an excellent addition if you want to have a successful online business.
- Try to sell evergreen products
The reason why most of the dropshipping businesses go down is because of the only trend-based products. While it is essential to offer products of the current trends, it is also necessary to have a good mix of evergreen products.
This will help to ensure that your sales remain consistent, regardless of what is happening in the world outside of your business. Being able to offer products that are always in demand can help you weather any drops in sales.
Also, it can ensure that you will always have products in stock. Trendy products are being sold by many other store owners as well, which can cause some shortages with the dropshipping suppliers to fulfill your orders if you rely on only these products.
- Have custom images and videos of your products
Most drop shipping businesses don’t have custom images and videos of their products, which can be a big mistake. Being able to offer unique images and videos to your business can help you stand out from the competition.
This is especially important if you are dropshipping products commonly found in other stores. Custom images and videos can also help to improve your customer’s shopping experience, as they will have a better idea of what the product looks like and how it works.
If you are not currently using custom images and videos, start by creating a few for your most popular products. You can then gradually create more over time.
If you are not good at creating these yourself, consider hiring someone who is. It will be worth it in the long run.
- Have outstanding customer service
It can be hard to stand out from the crowd in dropshipping business. But one of the best ways to do this is by offering outstanding customer service.
This means more than simply selling a product at the lowest price or having a quick delivery time. It also means doing what you can to provide excellent customer service and resolving any issues that may arise on time.
For example, if someone orders an item but does not receive it within 24 hours, then contact them immediately instead of waiting for them to contact you first (which they might not).
If there is an issue with their order, such as the wrong shipping address or even a credit card payment declined for some reason, then contact them about it immediately and let them know what is going on.
This can help build trust with your drop shipping customers, making them more likely to buy from you again in the future. It also helps to reduce returns and complaints that might happen if people were left waiting for their orders without any response.
Is dropshipping still profitable in 2022?
Dropshipping is a business model that has been around for many years, and it doesn’t look like it will be going away anytime soon.
This is an excellent way for entrepreneurs to start their online businesses without investing a lot of money into a stocking and storing inventory.
But despite its popularity, some people are unsure if dropshipping is still profitable in 2022.
We firmly believe that you can do a successful dropshipping business in 2022 and beyond.
Why?
Let’s look at some statistics:
The dropshipping market value:
2017: USD 102.2 Billion
2020: USD 149.4 Billion
*2025: USD 557.9 Billion *revenue estimation
We can see that the dropshipping market will only continue growing in the years to come, no doubt about it.
Conclusion
Dropshipping sales are not as easy to come by these days.
There is a lot of competition, so it can be difficult for dropshippers with limited budgets and no marketing experience to stand out from the crowd.
But some dropshipping tips have been shown to work repeatedly, like having custom images or videos of your products, providing outstanding customer service, leveraging UGC, etc.
Good luck to you!
Private Agent for Dropshipping Success